{"id":135838,"date":"2026-01-12T14:22:20","date_gmt":"2026-01-12T14:22:20","guid":{"rendered":"https:\/\/sii.pl\/?post_type=case-study&p=135838"},"modified":"2026-04-03T08:52:31","modified_gmt":"2026-04-03T08:52:31","slug":"salesforce-crm-a-single-customer-management-platform-for-a-leader-in-the-building-materials-industry","status":"publish","type":"case-study","link":"https:\/\/sii.pl\/en\/case-study\/salesforce-crm-a-single-customer-management-platform-for-a-leader-in-the-building-materials-industry\/","title":{"rendered":"Salesforce CRM \u2013 a single customer management platform for a leader in the building materials industry"},"content":{"rendered":"
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Summary<\/span><\/h2>\n
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\n Saint-Gobain Construction Products Poland, part of a global group operating in more than 70 countries, needed to centralize customer data and standardize sales processes that were distributed across multiple systems. The existing CRM did not provide a complete view of customer relationships or up-to-date information required for forecasting and decision-making. To improve sales effectiveness and gain a single view of customers and projects, the organization decided to implement the Salesforce platform. Sii Poland designed and delivered a coherent CRM ecosystem that organizes data, supports sales planning, and provides real-time access to key performance indicators.\n <\/div>\n
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Key results<\/b><\/h4>\n
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\n Up-to-date, centralized customer data available in the CRM\n <\/p>\n <\/div>\n <\/div>\n

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\n Improved sales forecasting and planning\n <\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n

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