SAFe® Agile Product Management [EN]

Why take this course

In today’s fast-moving digital world, success depends on the ability to quickly respond to market and customer needs. This course introduces a modern approach to product management in a Lean-Agile environment. You’ll learn to apply Design Thinking, create product strategies, and deliver value effectively—regardless of your organization’s scale.

What you’ll learn

• Apply Design Thinking in product development
• Analyze market needs, conduct segmentation, and perform competitor research
• Manage the economics of value streams – from pricing to licensing models
• Design with empathy – understanding users as the foundation of successful products
• Create and implement product strategy and vision
• Build and maintain product roadmaps
• Deliver value within the SAFe® framework
• Drive innovation within value streams

Who is this course for

• Product Management teams
• Product Owners, project managers, and product marketing managers
• Business Owners, business analysts, and product leaders
• Vice Presidents of Product Management
• UX/CX (User Experience / Customer Experience) specialists
• Architects, subject matter experts, and business unit managers

Topics covered

• Analyzing your Role as a Product Manager in the Lean Enterprise
• Continuously Exploring Markets and Users
• Driving Strategy with Market Segmentation
• Using Empathy to Drive Design
• Defining Product Strategy and Vision
• Creating Roadmaps to Build Solutions
• Delivering Value
• Managing Value Stream Economics
• Creating Innovation in the Value Stream

Prerequisites

This course is open to anyone involved in a Lean-Agile transformation, regardless of experience. However, the following prerequisites are strongly recommended:

• Familiarity with Agile principles and practices, and participation in at least one prior SAFe course
• Experience in product or solution management is highly recommended