Sii Poland partners with Mobile Trends 2026
11.03.2026
Sii Poland has joined the 25th edition of the Mobile Trends Conference as a silver partner – it’s the largest Polish event dedicated to mobile technologies, innovation and the digital business landscape. The jubilee conference will take place on March 26–27, 2026, in Kraków and online, bringing together hundreds of specialists in mobile, AI, UX, fintech, marketing and e-commerce.
A flagship mobile technology event celebrating its 25th edition
For 15 years, the Mobile Trends Conference has remained one of the most influential events on Poland’s technology map. As the country’s leading conference on new technologies, business and innovation, it combines keynote sessions, expert panels, case studies and extensive networking opportunities. Each year, it attracts top experts, leaders and enthusiasts who exchange knowledge across fields such as AI, management, UX, fintech, marketing and e-commerce.
Sii Poland as a partner and active contributor
As a silver partner, Sii Poland once again joins the group of organizations supporting Mobile Trends. The company has delivered hundreds of digital and mobile projects over the years, providing clients with solutions that combine security, innovation and exceptional user experience. During MTC 2026, Sii experts will contribute two insightful presentations.
Presentations by Sii Poland experts
1. Marketing Track: Accessibility as the investment of the decade
March 27, 11:30 AM
Speakers: Weronika Sobótka-Wierzchowska (Accessibility Expert), Monika Chowaniec (Senior Accessibility Consultant)
Topic: Money, Law and AI: Why accessibility is one of the key marketing investments of the decade
During their talk, Sii experts will explain why digital accessibility is no longer just a matter of empathy but a real foundation of business profitability.
Participants will learn:
- how to access the 20% of the market that is often overlooked and increase conversion,
- how to turn the European Accessibility Act (EAA) requirements into an advantage rather than a burden,
- why accessible code affects how products are interpreted by algorithms and AI agents.
Key takeaways include:
- understanding how WCAG translates into measurable business profit,
- verifying whether EAA and PAD regulations apply to your product,
- learning how accessibility supports AI Readiness.
2. E-commerce Track: Ambient Computing and loyalty in the postapp era
March 27, 12:30 PM
Speaker: Maciej Najbar (Mobile Domain Expert)
Topic: Beyond the screen, close to the need. How Ambient Computing saves user loyalty in 2026
This presentation addresses the shift in how users interact with digital services. Maciej Najbar will discuss:
- why customers are tired of apps and notifications,
- how simple UX improvements and the Loyalty Experience (LX) approach boost retention,
- what Ambient Computing is and how it enables services to act exactly when needed.
He will also highlight the business context – the rapidly growing Ambient Computing market, expected to reach around USD 270 billion by 2033.
Participants will learn:
- what causes users to abandon applications,
- how LX strengthens longterm loyalty,
- why Ambient Computing is reshaping the future of digital services.
See you at Mobile Trends 2026!
During the conference, we invite attendees to visit the Sii Poland booth to meet our experts, explore international projects and solutions delivered by our teams, and make use of dedicated phone charging stations available on site. It’s an excellent opportunity for technology consultations, knowledge exchange and connecting directly with our specialists. More information about the event and tickets is available on the official event website.
