About the client
An e-commerce group that has been dynamically operating on the clothing market for over 20 years. The company is based in the Tri-City and offers its customers several dozen top clothes from around the world.
The challenge
The need was to transfer the store to a modern platform that would enable the development of sales to the new, abroad markets, accelerate marketing processes and facilitate store management. The client needed a solution that would be integrated with CRM, ERP, and payment systems, to handle all sales and marketing processes, from warehouse management, through shipping, to marketing campaigns in one place.
What we did
- Conducted a thorough analysis of the client’s needs, which helped in a thorough understanding of his expectations
- Prepared UX mockups and graphics of the new store
- Integrated the store with CRM, ERP, and payment systems
- Carried out optimization work related to the performance of the application
- Created modules to support the service of the order completion process
- Implemented SEO recommendations
- Migrated customer data and products to the new platform
- Worked in the modern Scrum and Agile methodology, thanks to which the planning and development itself ran smoothly
Benefits for the client
- Transfer of the customer’s existing store to a modern e-commerce platform based on the Adobe Commerce solution
- Possibility of selling on new foreign markets
- Store integration with other sales platforms
- Replacing several previous customer applications with one comprehensive platform
- Improving the UX and intuitiveness of the store for users, meeting the RWD conditions
- The ability to modify the store at a later time by the customer himself
