Sii Poland

SII UKRAINE

SII SWEDEN

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Sii Poland

SII UKRAINE

SII SWEDEN

Digital Customer Experience

We integrate leading digital experience and e-commerce platforms with expert marketing consulting to create effective, data-driven customer journeys across all channels and touchpoints.

Technologies:

UNIQUE COMBINATION OF MARTECH AND MARKETING SKILLS

Sii’s certified experts bring together marketing strategy, platform expertise, and hands-on execution to deliver end-to-end customer experiences from technology selection to campaign delivery. Using the Marketing Infinity Loop framework, our teams activate CRM, automation, and analytics tools to drive engagement, qualify leads, and boost conversion from first touch to repeat sale. 

ACHIEVE MORE WITH SII x DIGITAL CUSTOMER EXPERIENCE

Customer experience strategy in a multi-channel model 

Sii creates customer experiences based on the Marketing Infinity Loop and a deep understanding of your audience. Using platforms like Salesforce, Microsoft Dynamics 365, Adobe Experience Platform, and Power BI, our experts design data-driven journeys, integrating mobile apps as valuable touchpoints within the digital ecosystem. What we deliver: 

  • Audits: AS-IS analysis, surveys, workshops, and technical audits 
  • Customer journey design and implementation using tools like Adobe Journey Optimizer (AJO) 
  • Strategic consulting to define CX priorities and align them with business goals 
  • Martech advisory and integration to support scalable, personalized customer interactions 

Traffic acquisition 

Our specialists craft and execute acquisition strategies tailored to your goals, audience, and Martech stack, driving high-quality traffic and measurable business results. From planning to execution and reporting, we manage the full funnel. Services cover: 

  • Pay-Per-Click (PPC) campaigns – precision-targeted ads for immediate impact 
  • SEO – long-term visibility through optimized content and structure 
  • Paid social media – audience-specific campaigns across LinkedIn, Meta, and X (formerly Twitter) 

Content marketing 

Sii’s digital teams run multi-channel content campaigns that support engagement, conversion, and brand growth. We deliver tailored materials for every stage of the customer journey and ensure effortless execution across all platforms. 

Our capabilities include: 

  • Campaign management across digital channels 
  • Content creation: graphic design, 2D/3D animation, video, motion design, and copywriting 
  • Implementation of DAM and PIM platforms (e.g., Adobe, Acquia, Akeneo, Pimcore) 
  • Content Supply Chain enablement from creation to publication, powered by optimized workflows 

Marketing Automation Campaigns 

Our consultants develop and run automation campaigns using Salesforce, Adobe, and Microsoft-based platforms. We manage the full process from campaign logic and workflow setup to performance monitoring and refinement. We support clients with: 

  • Automation process optimization 
  • Tool selection, implementation, and integration 
  • Campaign execution and ongoing operations 
  • Email marketing platform deployment 

CRM and e-commerce systems 

Sii consultants guide you in selecting the right CRM or e-commerce platform and lead the full implementation. We optimize lead management and sales processes to boost conversion and support scalable business growth. Delivered solutions include: 

  • CRM and e-commerce implementation (Salesforce, Dynamics 365, Adobe Commerce, Magento, Shopify, SAP Commerce) 
  • Sales and marketing alignment through audits and process consulting 
  • Lead and sales process optimization 
  • Integration with external systems (e.g., ERP, CDP, marketplaces) 
  • Loyalty program strategy and commerce platform adaptation 
  • Accessibility (WCAG) and SEO optimization from the design stage 
  • Performance tuning using Lighthouse, Acquia Optimize, and similar tools

Data analytics and reporting 

Our data specialists turn your Martech stack into a source of actionable insights. By implementing cross-platform reporting and tailored Power BI dashboards, we help you monitor performance across every stage of the customer journey.  This includes: 

  • Custom dashboard and report development 
  • Multi-channel customer journey analytics 
  • Martech integration for unified reporting and insights 

Change management in the organization 

Introducing new tools or processes? Sii ensures smooth adoption through a structured approach based on the ADKAR methodology. We support your organization with training, onboarding, and scalable knowledge management.  We offer: 

  • Creation of knowledge bases and training materials 
  • Implementation support and user onboarding 
  • Change planning aligned with business objectives 

WHY PARTNER WITH SII FOR DIGITAL CUSTOMER EXPERIENCE 

270+ certified experts 

Sii runs one of Poland’s largest digital commerce teams, with certified specialists in ecommerce, UX, development, and data. We handle full scope – from architecture to analytics – ensuring faster execution and full alignment by providing coordinated, end-to-end delivery from strategy to optimization.  

Recognized partnerships  

Sii holds recognized partnerships with Adobe, Microsoft, and Salesforce—three of the most influential platforms in the customer experience space. Our clients benefit from certified solutions, faster deployments, future-proof architectures, and technology stacks recognized by Gartner.  

30+ enterprise projects for global brands 

Sii combines data-driven consulting with hands-on delivery. From selecting the right technology and building seamless integrations, to content creation, campaign execution, and performance optimization—we cover the full digital customer experience lifecycle, so you don’t need to manage multiple vendors. 

Full scope of digital services 

Sii combines data-driven consulting with hands-on delivery. From selecting the right technology and building seamless integrations, to content creation, campaign execution, and performance optimization—we cover the full digital customer experience lifecycle, so you don’t need to manage multiple vendors. 

DIGITAL CUSTOMER EXPERIENCE case studies

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